Privacy policy
Last updated: May 4, 2026
MakePhotosAlive operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). MakePhotosAlive is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.
Personal Information We Collect or Process
When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information depending on how you interact with the Services, where you live, and as permitted or required by applicable law:
Contact details including your name, address, billing address, shipping address, phone number, and email address.
Financial information including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details.
Account information including your username, password, security questions, preferences and settings.
Transaction information including the items you view, put in your cart, or purchase, and your past transactions.
Photos and images you upload to use our service. These photos are used solely to process your order and create your animated video outputs. Your uploaded photos are permanently deleted from our servers within 30 days of your purchase. We do not use your photos for any other purpose, including training AI models, advertising, or sharing with third parties. You retain full ownership of all photos you upload.
Communications with us including the information you include in communications with us, for example when sending a customer support inquiry.
Device information including information about your device, browser or network connection, your IP address, and other unique identifiers.
Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.
Personal Information Sources
We may collect personal information from the following sources:
Directly from you including when you visit or use the Services, upload photos, communicate with us, or otherwise provide us with your personal information.
Automatically through the Services including from your device when you use our products or services or visit our website, and through the use of cookies and similar technologies.
From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf.
How We Use Your Personal Information
We may use personal information for the following purposes:
Provide and improve the Services. We use your personal information to process your payments, fulfill your orders, process your uploaded photos, deliver your animated video results by email, and create a smooth experience for you.
Photo processing. Photos you upload are sent to third party AI processing services solely for the purpose of fulfilling your order. These services are bound by confidentiality and data protection obligations. Your photos are not stored longer than necessary and are deleted within 30 days.
Marketing and advertising. We may use your personal information to send marketing communications by email. You can opt out at any time using the unsubscribe link in any email.
Security and fraud prevention. We use your personal information to provide a secure payment and shopping experience and to detect and take action regarding fraudulent or malicious activity.
Communicating with you. We use your personal information to provide customer support and to respond to your inquiries.
Legal reasons. We use your personal information to comply with applicable law or respond to valid legal process.
How We Disclose Personal Information
We may disclose your personal information in the following circumstances:
With Shopify and other vendors who perform services on our behalf including payment processing, data analytics, customer support, and cloud storage.
With AI processing partners solely for the purpose of fulfilling your photo animation order. These partners process your uploaded photos under strict confidentiality obligations and do not retain your photos beyond what is necessary to complete processing.
With business and marketing partners to provide advertising services where permitted by law.
When required by law including to respond to subpoenas, search warrants, or similar legal requests.
In connection with a business transaction such as a merger or acquisition.
Relationship with Shopify
The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services. To learn more about how Shopify uses your personal information, visit the Shopify Consumer Privacy Policy at privacy.shopify.com.
Photo Data and AI Processing
We take the privacy of your photos seriously. When you upload photos to our service:
Your photos are transmitted securely using SSL encryption.
Your photos are processed by AI systems to produce your animated video output.
Your photos and output videos are stored temporarily and deleted permanently within 30 days of your purchase.
We do not use your photos to train AI models.
We do not share your photos with any third party except the AI processing services required to fulfill your order.
You retain full ownership and copyright of all photos you upload.
Children's Data
The Services are not intended to be used by children under the age of majority. We do not knowingly collect personal information from children. If you are the parent or guardian of a child who has provided us with their personal information, please contact us to request deletion.
Security and Retention
We implement reasonable security measures to protect your personal information. Your uploaded photos are deleted within 30 days of purchase. Other personal information is retained as long as necessary to provide the Services, comply with legal obligations, or resolve disputes.
Your Rights and Choices
Depending on where you live you may have the right to access, correct, delete, or receive a copy of your personal information. You may also have the right to opt out of targeted advertising and withdraw consent where we rely on consent to process your information.
If you reside in the European Economic Area or United Kingdom you have additional rights including the right to object to processing and the right to lodge a complaint with your local data protection authority.
To exercise any of these rights please contact us using the details below.
International Transfers
Your personal information may be transferred to and processed in countries outside your country of residence. Where we transfer personal information outside the European Economic Area or United Kingdom we rely on recognized transfer mechanisms including the European Commission's Standard Contractual Clauses.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will post the revised policy on this website and update the date above.
Contact
If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us:
Email: makephotosalive@gmail.com Address: Kaarinankatu 2a, Turku, 20500, Finland